2.4.3 · Brand

Custom-Domain Email for Free — ImprovMX Forwarding to Gmail

2026.07.12~4 min

00Overview

01Story

Situation

2.4.2 put the website on the custom domain. The same domain can carry an email address, too.

Complication

But running your own mail server is heavy overkill. And a bare personal Gmail as the public contact address — for a brand, it's just a little untucked.

Question

How do you receive custom-domain email, cheaply and without strain?

02Solution

Criteria

  • Receives at custom-domain addresses
  • No self-hosted server; low running cost
  • Readable in the mail setup I already use

Answer

ImprovMX, forwarding custom-domain mail to Gmail. Add ImprovMX's MX records to DNS, and mail to @yourdomain lands in the Gmail you check every day. With catch-all (forward everything) enabled, any-name@yourdomain becomes valid — one address per purpose, as many as you like.

Reason

Because domain email delivers trust and convenience at once. A custom-domain contact address changes how safe the sender feels writing to you; for the site's impression — and, honestly, for style — the domain address wins. And ImprovMX forwarding means no server of your own, with every message readable in plain old Gmail.

Because you own the domain,
all of this comes free.

Options

  • Self-host a mail server — maximal freedom, heavyweight upkeep. Oversized for a solo project; not taken.

03Result

Good

Mail arrives at the custom-domain address. Purpose-specific aliases multiply freely, and everything funnels into one Gmail. The brand's front door, at zero cost.

Bad

What free covers is receiving (forwarding). Sending from the domain address needs ImprovMX's paid tier or a separate sending setup. Receiving was enough for now, so receiving is what got built.

Follow-up

Web and email now ride the domain. Next: the domain steps up to vouch for the app's ads — AdMob verification. Continued in 2.4.4 Setting up AdMob.